Saturday 24 February 2007

Blogging By Google Adwords Keywords

Google Adwords is the program which recruits online advertisers for its Adsense product: That same advertisement scheme that displays "targeted" online advertising on a plethora of websites. The advertisements are based on "keywords".

Google helps potential advertisers determine what sort of keywords are suitable for their advertisement. Hence, a free "Keyword Tool" has been made available for the whole wide world to use (and in some cases, abuse!).

  • Google AdWords Keyword Tool -- [link]


  • How will this tool help bloggers? By knowing what search terms are frequently being targeted, bloggers can blog about these same search terms, therefore increasing their chances of popping up in the search results of search engines. More visitors to the blog means more potential clicks on AdSense adverts displayed on the blog. More visitors clicking on AdSense adverts on your blog means that you get revenue!

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