Dear Reader,
Frequently, branding is important. It is important to understand branding as a concept that helps a product reach a wider audience. Along with it comes similar concepts, which run along similar lines: Positioning, Advertising, Marketing, and Public Relations. So, check out some of the the links below:
Destination #1: Logo Lounge.
Wonderful place to know the current trends in Logo design. Wonderful resource too :-)
Destination #2: The Branding of Polaroid
Blog maintained by one of the "old skool" gentlemen of yore, detailing how Kodak was beat by Polaroid.
Destination #3: Be a Design Group
Blog maintained by a group of design oriented people.
Destination #4: DEXIGNER.COM
For Designers. Nuff Said.
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